Are you just adding sprinkles to your job descriptions?
By Mitch Sullivan,
Some of you may have seen me disdainfully describe many job postings as little more than "a copy and paste of the job description sprinkled with adjectives".
This morning I saw one that's a good example of what I mean.
Why is it excellent?
How is it unique?
Why are they successful?
What makes the projects interesting?
Is joining a close-knit team necessarily a good thing?
Highly skilled by whose standards?
How are the projects exciting?
How varied?
What awards have they won?
I could go on.
The sprinkles are in red.
Notice how a lot of them are near the top of the page? That's probably because the writer was determined to get off to a fast start in selling this job.